There is a particular kind of failure that does the most damage to an online store. It is not dramatic. It does not throw errors…
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There is a particular kind of failure that does the most damage to an online store. It is not dramatic. It does not throw errors…
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WooCommerce shipping looks simple until it is not; for many store owners, shipping is configured once, tested briefly, and then mentally filed away as “done.”…
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If you’ve ever tried to scan barcodes into a spreadsheet, you already know how frustrating it can be, let alone how ruthless other software titles…
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USPS integration inside WooCommerce has always been deceptively complex; on the surface, it looks like a simple problem of requesting rates and displaying them at…
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API transitions almost never fail loudly; that is what makes them dangerous. When a shipping API changes authentication, pricing rules, or request structure, most plugins…
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The shift to OAuth-based authentication in the USPS API is one of those changes that looks small on paper and causes outsized damage in the…
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When software refuses to monetize you, something subtle happens, the usual signals go quiet, there’s no onboarding funnel nudging you toward an upgrade, no retention…
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Boring software has a branding problem, because it doesn’t photograph well, it doesn’t demo cleanly, and it doesn’t generate excitement in a pitch deck, but…
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It’s easy to forget how pleasant a modern computer can be when it isn’t constantly negotiating with the outside world, because most people have never…
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Local-first is often presented as a feature, something optional you can toggle on or off, a nice-to-have bullet point alongside sync and cloud backup and…
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