Managing Campaigns
Campaigns are the emails you send to your active subscriber list. Create them under Dispatch → Campaigns.
Creating a campaign
- Go to Dispatch → Campaigns → New Campaign
- Enter a campaign title (internal label — subscribers don’t see this)
- Enter the email subject line
- Choose your editor mode (see below)
- Write or paste your email content
- Click Save Draft, then preview and send a test email to yourself before sending
Editor modes
- Template Mode — write your content in a structured form; Dispatch wraps it in your saved HTML template. Good for consistent branding with minimal effort.
- Raw HTML — paste or write complete HTML. Full control over every pixel. You are responsible for inline styles and email-client compatibility.
Merge tags
Use these placeholders anywhere in your email content — Dispatch replaces them with each subscriber’s data before sending:
-
{{first_name}}— subscriber’s first name (falls back to a blank string if not set) {{email}}— subscriber’s email address-
{{unsubscribe_url}}— unique one-click unsubscribe link for this subscriber {{site_name}}— your WordPress site name{{site_url}}— your WordPress site URL
Sending a campaign
- Open the campaign and click Send Test — confirm the email looks correct in your inbox
- Click Send Campaign and confirm the dialog
- Dispatch queues all active subscribers and begins processing at your configured rate limits
- A real-time progress indicator shows sent / total / remaining
Pause and resume
You can pause a sending campaign at any time from the campaign detail screen. The queue stops processing after the current batch completes. Click Resume to continue from where it left off — no emails are sent twice.
Use pause/resume when you need to throttle a send across multiple days, or if you spot an error mid-send and want to stop before it reaches your entire list.
Campaign history
The Campaigns list shows all past and in-progress campaigns with their status (Draft, Sending, Paused, Sent), total recipients, and sent count. Completed campaigns are read-only and cannot be resent — create a duplicate if you want to resend similar content.
Next: Subscriber Management
Dispatch Core
Free self-hosted email marketing for WordPress. List management, SMTP, double opt-in, throttled sending, and CAN-SPAM compliance.
Quick Links
- Overview
- Requirements
- Installation
- Configuration
- Managing Campaigns
- Subscriber Management
- Shortcode Reference
- Troubleshooting
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